Archive for ‘Blog Post’

May 30, 2013

Book Review – The Art of Non Conformity

Book 1 of 50 in the Alternative Graduate Program – The Art of Non-Conformity by Chris Guillebeau

What does it have to do with becoming a Mogul?

This was a great book about becoming someone who is free to roam the world and not feel guilty about it. It challenged many of my thoughts about materialism and doing things the “right” way.  I currently live in San Diego and there is a lot of pressure to buy $100 jeans, $80,000 cars and live in a $1 million dollar house as a way to prove that you are someone or that you have “made it.” I know other places in the world are under this same type of pressure. And after reading this book I just felt free to love my Honda Fit that gets 38 miles to the gallon. I felt free to move into $1 million dollar multi-unit, where my husband, soon to be baby and I will share a 2/2 unit and have others pay for our mortgage. This will give me freedom to travel around, explore and be with my baby as it grows. Yes, I will be one of those mothers with the baby on a plane. That for me is “Making it.” Or becoming a Mogul.

What did I learn from it?

I learned that being an entrepreneur is less risky than having a full time job. And throughout our life we are trained to believe that security is created through clocking in and out and having someone tell you what to do. After reading this book I believe being an entrepreneur will give me more stability than any other job ever will. By the time most people are 25 they are thousands to hundreds of thousands in debt. Their only option is to work to pay it off and it seems like the best way to do that is to have someone say, “I will pay you $50,000 a year to do this job.” And that seems like the best way to get out of the debt, and then they say, “I will pay you $75,000 a year to do this job” and you think, “Well maybe its time to get a new car.” Then you have more debt. And then you need new clothes for the new job and maybe even a new house. And it goes on and on until you are 50 and praying for retirement.

I have set up life to not have debt. My husband and I have very little; no credit card debt, one car paid off, the other on it’s way and the only kind of property I will buy is property that is going to produce income. Period.

Should others read it?

You should only read it if you are willing to open your mind and really give up that your $150 sunglasses or $50,000 car is not a dream worth living for. And he doesn’t say you can’t want things like that. You totally can. But he really emphasizes the point that life is about living your purpose, not buying your purpose.
He also talks about the difference between a good business and bad business, the main points are that a good business provides regular cash flow, no time trading, and is location independent. All of these things are what I am personally looking for in a business, but again I don’t think that everyone is.

May 25, 2013

Eating an elephant a bite at a time

I have been known to give the advice, “Well, if you need to do a big project or get started on a task it’s like eating an elephant. The only way to do this is one bite at a time.” And you know I personally would never actually eat an elephant, maybe its time for a better analogy like how do you eat an entire bag of cookies? One bite at a time, obviously!

But, anyway, I digress the point is one of the areas that I struggle with the most is accomplishing things that take more than a half hour to accomplish. And you should know I have accomplished MANY things that took years to accomplish, but this is one area where I need more oomph! around project and task management.

For example, my office; I have whined about, ignored, closed the door on, hoped gnomes would come and organize it for me, contemplated paying someone to do it, and other plans that never came to fruition around having the office that provides a space that keeps me motivated.

OH MY GOSH I just had a thought. Okay, I am going to do a before and after of my office and post it. There is something so thrilling about the thought that others will see what is happening and will have thoughts… Okay don’t judge. I didn’t try to clean anything first.

So this is what my office looks like:

Office 1

Part of my desk and my burning man stuff…

Office 2

My desk.

Office 3

The futon / junk collector.

Katie said, “Just right down an outline of what there is to do and follow it.”

So here is my outline:
1. Take everything off my desk, and Windex it! Then put only the things on my desk that I actually use at least once a week. For example, the Zumba DVD could probably be put away.- This I will do today.
2. Create a home for all papers! All of them have a place to go, it’s time to put them there! – This I will do by Monday night!
3. Find a home for all the extra clutter, may be storing it, may be selling it or giving it away. – This I will do by next Friday, when the father in law comes to town!

Ready, set, go!

May 19, 2013

Investing in yourself first

I was listening to Entrepreneur on Fire the other day and David Wood was talking about investing in yourself, and he was not joking around.  You need to be investing in your most valuable resource – YOU!  

This weekend I am doing exactly that.  I am investing in myself, in that lump of pink grey mass that sits between my ears:)  Nice visual isn’t it!

This weekend I am spending 3 days with Lisa Nichols and her Motivating the Masses support team at their annual conference Speak and Write to Make Millions.  And let me tell you this event is nothing shy of great.  The way I ended up at the conference was magical, the timing of the conference was perfect and the value its providing is priceless.

SpeakWriteAbout 4-5 months ago I was volunteering at an event.  I had been feeling somewhat uninspired in my day job and thinking about how I could make a bigger impact on the day-to-day.  I am watching people share when this amazingly eloquent lady steps to the microphone and starts talking in her sultry voice about how blessed she is to work with such a wonderful cast of people and have a life where she reaches and motivates thousands.  I was interested.  I wouldn’t normally go up and talk to her, but I had this feeling inside of me, like it was a line of demarcation or something.  It was an opportunity to either walk toward my destiny or shrink away from it, and I chose the former.  In what felt like a really bold move, I introduced myself to her and said that I would love to chat sometime if she was open to it.  

2 weeks later we had a phone call.  I asked her questions about her life, job and journey; and she offered a ticket to Speak and Write.  As the event neared, with this new promise to leaving the day job and becoming an entrepreneur, I reached out to her and voila – I received a hugely discounted ticket in;-)  Connections make the world go round.

Fast forward to today, day 1 of the conference   We covered a lot of ground and it is late so I can’t share it all with you, but I can tell you some of the key take aways or golden nuggets.

  • The self-development industry is a $210B industry – HOLY HECK get in on this pie
  • Your potential customer’s lack of resources does not determine your value!
  • When you are truly connected to your audience you check in with them and see if their needs are being met.
  • Convictions and convenience do not live in the same sentence.  Are you willing to give for your dreams?
  • A book is simply an expensive business card.  But it can be very valuable for brand leveraging.
  • Hire people who are going to lead, not follow.
  • Pyrrhic victory is when the cost of the victory outweighs the victory itself – watch out for this.
  • Your Unique Selling Proposition (USP) allows you to determine who you to craft your core message, because it captures who you are and what you stand for.
  • When you talk to people and network lead with the benefit or result that you provide and what you need, vice what you do.  

Please leave a comment and let me know: What are you doing to invest in yourself?  What have you found that is really valuable?



May 13, 2013

Snuz N Luz

To all of you budding entrepreneurs out there, I don’t know about you but when I don’t have a jobby job or a pretty darn good reason to get up, I don’t. And I wish and hope and plan for the very best outcomes for myself and at night dream of the fact that I could get up at 5am and go for a run. Then journal or meditate. Make myself a great homemade breakfast. Walk the dog. The list goes on. But you get my drift and you probably have your very own version of this.

So I have recently been using the idea of donating $50 to a bad charity when I don’t take some promised action. Well maybe not a “bad” one but one that supports things that I think are inconsistent with my personal life choices, pretty PC way to put it right? This is especially helpful in getting me to do the things that have been on my list for a while and never seem to happen, for whatever reason.

This week was the first time that I didn’t take the action, forgot to schedule it and time passed and actually had to donate to this place and I was not thrilled about it but I did it. And do you know what this organization wanted? It wanted my email address, phone number and mailing address. NO WAY was I forking that over so I made up a fake one. :/ I know I feel a little bad about it but OMG if my friends found out I was a supporter of this organization or if it got posted somewhere I would be so embarrassed. That is the last time I will donate. I am going to take the actions in the future.

Anyway, so Snuz N Luz is a clock that when you snooze it donates money for you and keeps a tally of how much you have donated. I mean what a great motivation to get out of bed! Thought I would share!

May 6, 2013

I’m not going to make it

I said that I was going to get a couple of things done this weekend, ie photo shoot, eat Paleo, order business cards and get my Google Sniper site up and running.  I did all of that except for the Google Sniper site, and I wanted to let you know now that I am not getting that done.  I would like to think that I am going to and its not going to work out.

I am a huge fan of calling a spade a spade.  I mean any marketing class that you attend will let you know that if you are not going to do something, you are breaking a promise to the public – go ugly early and let them know up front what the problems are or what the truth is.  Now I know that you are not my consumer base and I didn’t sell you faulty Asprin.  But I do think that you deserve that same respect/honor, or how else will we grow this beautiful fledgling relationship into the full-on partnership that I am planning for.

The cool thing about coming to grips with and admitting what is so, is that now I can:

  1. Look at what didn’t work  that had me not reach my goal
  2. Look at the impact of not doing what I said I would do (if this were a time sensitive activity it could really have an impact – lost contract opportunity missed equipment delivery date, etc)
  3. Make a new promise that can be trusted because I let you know ASAP that I was not going to be able to do what I said I would when I said I would (credibility)
  4. Put a plan in place that will support me in my new promise, building off of and avoiding what go in the way of me accomplishing the last promise

That said, my new promise is that I am going to pick a product to sell and what key word I am going to build my website around by Tuesday morning.  And to support me in doing that I have blocked 3 hours.

Now it’s time for nighty night.  Love you guys!  Let me know what you are re-promising to do that you previously promised to yourself or someone else in the comments below.

May 6, 2013

My Breaking Point

Does anyone remember the movie Joe Versus the Volcano?  It is a story about, and I quote from IMDB: “When a hypochondriac (Tom Hanks circa 1990) learns that he is dying, he accepts an offer to throw himself in a volcano at a tropical island, and along the way there, learns to truly live.”  Well I do, and it made a mark.  This one scene in particular where Joe goes to his office job with buzzing florescent lights, green grey walls, no windows, sick co-workers and this one crappy dying plant.  Anyone?  Bueller?… Bueller?

Ok well don’t let me discribe it to you – just watch it.

This is not what my job is like, but when I have nightmares about being an office desk jockey for the rest of my life, like the day that I called Jessica freaking out and we decided it was time for me to pick at date andwrite my letter of resignation, this is what they look like.   Me frail, sickly and covered in chair-ass (RLOL that word always makes me chuckle), sitting underneath humming lights, surrounded by piles of papers with a yelling boss and no sense of purpose.

Like Donald Trump said, “Part of being a winner is knowing when enough is enough. Sometimes you have to give up the fight and walk away, and move on to something that’s more productive.”  

What is your breaking point?  What is that one thing that would push you over the edge now or that has pushed your to the “enough is enough” point in the past?  Let us know in the comments below.


May 3, 2013

What are you resisting?

what-you-resist-persists-e2809d-carl-jungIt’s 9Am and I have been falling asleep since the moment I got to work.  I am not talking about being tired.  I am talking about pinching your inner thighs, putting toothpicks in your eyelids as stint, scouring the office for energy pills and frequent trips to the bathroom just trying to stay awake here.  I’M DESPERATE and STRUGGLING.  It feels like all I can do to just stay awake and not get caught falling asleep.

I send Jessica a text.  “Dude!  I am literally falling asleep at my desk – sooooo not good.  AND I even got sufficient sleep last night.”  Expecting words of encouragement and comfort I stare at my phone.  The magical iPhone ellipsis appears.  I wait.

“What are you resisting?”

What the heck?  That is not the encouragement or tip that I needed.  I think ‘What kind of friend is she?  Really, Who says that?’ as I lock my phone in my desk drawer.  I will show her!

But the ‘What are you resisting?’ cannot be undone.  The words echo as they bounce around in my mind.  What am I resisting?  Clearly it has a direct correlation to this thing called my day job, because I was feeling fine before I arrived at my desk and in my seat in front of these meeting minutes, but I don’t feel like I am resisting.  It isn’t a conscious choice I made.  I mean I would never CHOOSE to spend the whole day angry at work, counting the moments until freedom and struggling to stay awake, but what if I did make that choice?  What if I do choose suffering over just getting it done?  Hmmmm… I don’t like this line of self-inquiry.

I would like to say that at that moment I stopped resisting my daily tasking.  Stopped telling myself how pointless it was and how much it didn’t matter to anyone, but that would be a lie :).  I spent all day suffering and being angry about my resistance, but when I got home that night I allowed myself to be impacted by that resistance and the toll that it takes on my productivity, experience of work and my life (because as you may have guessed, it doesn’t just show up at work).  After marinading on it for a little I am choosing to give my resistance up.  I am a powerhouse and I power through thing!  How do you like me now Jess? 😉

Time to fess up folks: WHAT ARE YOU RESISTING?  Let us know in the comments below.